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Super Saturday Night

---> Super Saturday Night

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Creative Direction / Art Direction / Design
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Super Saturday Night is an exclusive annual Super Bowl party hosted by DIRECTV. In 2018, SSN featured a live music performance by J-Lo, the event’s visual identity seamlessly integrated the look and feel of her new single with the integrity of the AT&T brand. The resulting design featured lush flowers and leaves as a tribute to the Puerto Rico hurricane relief effort J-Lo was spearheading during the event.

 

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